Google officially launched one of his most ambitious projects, because your new tool for creating short videos will compete directly with one of today’s most important social networks, TikTok.
YouTube short films
It’s been a year since Google developers, especially those in charge of YouTube, they advanced that a new section or tool was about to be launched to create and share 60 second videos within the same app.
The name of this section would be YouTube short films and during the first hours of July 12, it began to be implemented “globally” in various countries, including Europe. Its arrival has been slow and users in the 100 countries that are on the list for this novelty will have to be patient to try it out.
YouTube short films is available for iOS and AndroidIt is not necessary to download another application, as it is available in a new section accessible from the main page.
How YouTube Shorts Work
The format for using this new section is simple. The user will be able to create videos from recordings up to 60 seconds long. This implies that any video downloaded and recorded vertically with this duration will be treated as YouTube Short.
Editing is similar to that of TikTok. User has tools to record multiple clips, control speed and duration settings, add text and music from clips. more than 250 labels, between them: Universal Music Group, Sony Music Entertainment and Sony Music Publishing; Warner Music Group, Warner Chappell Music y más.
YouTube shorts are created and shared from the same YouTube app and can be viewed in infinite scrolling that you will learn from our tastes to display content. The videos are not available for download, only the user can save them through YouTube Studio and this can also decide whether the original audio of their videos can be used by others or not.
This novelty appears with the recent implementation of Picture-in-picture on iPhone. It is a matter of time whether YouTube Shorts has the necessary impact to complement or compete with short videos from Instagram and TikTok.
