Reed Hastings introduced the official app for Netflix during the presentation meeting IPhone 4 at the previous decade's WWDC, 2010.
Netflix's CEO has been talking about app activities from the iPhone 4. Today we look at that event.
It was Steve Jobs himself who gave it to Reed Hastings, after talking about the great designers' success at the App Store.
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This was the first version of the Netflix app on iOS
At the launch of the first version of the Netflix iPhone 4 app, they were talking about how the company intends to offer the most comprehensive experience of its streaming platform on the small screen of the mobile phone.
The first thing they wanted to show the public about it the user interface of the Netflix Movies tab. At the time, the card had very few features. It included a movie description, a rating button between 1 and 5 stars, a button to add or remove from a user's playlist and another content play button.
You can watch the submission from 15:00 of this video at the 2010 WWDC Conference:
Netflix's application for the iPhone 4 was quite simple. Under the app we found four tabs: Home, Catalog, Search and my list.
That has changed a lot since then, 10 years ago when the streaming platform company has been putting in exciting news such as downloading offline content, advances in user interface design, the option to speed up content playback and much more.