Apple will offer some pretty competitive imaging solutions in iOS 18, but it still has some challenges to overcome!
The ethical and social dilemmas posed by the use of solutions based on Artificial Intelligence in carrying out daily or more specialized activities are far from being resolved.. And the launch of each new tool is an opportunity to open the debate. A very interesting one was picked up after several media outlets tested the Pixel Studio image creation software.presented by Google last week during the launch of the Google Pixel 9.
In the world of technology, one man’s mistake is another man’s opportunity. As Google addresses criticism generated by Pixel Studio, Apple takes note of what it should avoid with the long-awaited launch of Image Playgroundwhich will allow users to generate AI images using text commands starting with iOS 18.
Pixel Studio’s debut was a lesson for Apple
Early reviews of Pixel Studio shared concerns about its ability to create highly questionable content.from violent depictions of child characters to images that promote discrimination and hatred.
Tests published by media outlets such as The Verge and Digital Trends confirm questionable capabilities when it comes to creating images in seconds via a text command. And rightly so, they have reignited the debate over their veracity and who is responsible for their implications.
Images generated by Pixel Studio/The Verge
Yes ok Google claims to have security measures in place to prevent misuse of this tool, the reality is that users have found ways to bypass these restrictions.generating images that defy any type of prior censorship.
But the problem is not limited to generating original images. Google’s “Reimagine” tool lets you edit existing photos in a highly realistic way It is virtually impossible to distinguish an original image from a manipulated image.
Apple Has a Golden Opportunity to Surpass Google in Generative AI
Apple Intelligence includes interesting features like Image Playground to create images with AI or Genmoji to use this technology to create emojis according to our description. Although the first one does not offer the possibility of generating photorealistic images, it can generate different styles such as animations, illustrations and sketches.
Beyond the protests seen at WWDC24, Neither Image Playground for creating images with AI nor Genmoji are available in the iOS 18.1 beta which already has Apple Intelligence
After the Pixel Studio disaster, Apple could take note and go further by tightening restrictions on its imaging tools.
The ease with which these tools can be used to create harmful content raises a number of fundamental questions. How can we ensure that these technologies are used responsibly and ethically? We are still waiting for the answer.
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