Time magazine is one of the most recognized publications in the world. For almost a hundred years their covers were on everyone’s lips, and its publications have valued or criticized the work of personalities of all kinds, whatever their origin. It is the magazine par excellence.
For this reason, when the work of a company like Apple stands out among its pages, it is to be celebrated. The Californian company has been recognized by Time as one of the 100 most influential companies in the world, mainly to “redouble efforts to define products”.
Under four different categories, “pioneers”, “innovators”, “disruptors” and “leaders”, the magazine Time has categorized the work of different companies over the past year. A particularly complicated year, during which they had a golden opportunity to stand out.
In the case of Apple, the company was classified in the category of “leaders”. And, if there’s anything Apple has made clear in 2020, it’s that nothing can stop its advance. Since the start of the transition to ARM chips, to the first iPhone with 5G, those in Cupertino have not slowed their progress even for a second.
Also underlines, within the framework of the article, the incredible growth that the company has known thanks to the imposed needs by telecommuting or distance learning. Finally, Time referred to the increasing pressure from regulators, which also does not appear to have made a dent.
Overall, Time magazine recognizes Apple for a truly exceptional year. And, although it was difficult for everyone, Apple was able to adapt to the conditions with new ways of working and to keep innovating. And recent launches, like AirTags, are proof of that.
