Apple keeps its promises: to fully penetrate the subscription services market. In 2019 he introduced platforms like Apple TV +, Apple Arcade, and Apple News +, but in 2020 he decided to try his luck in the world of aptitude.
For now, however, Apple Fitness + is only available in Anglo-Saxon countries. Citizens of the United States, Canada, Australia, New Zealand and the United Kingdom can already enjoy all of its benefits, but we still cannot do it in Europe or Latin America.
It’s not the first service to debut in countries where English is spoken. Disney has already done this with its content service in diffusion Disney Plus, which first arrived in the United States and Canada, six months later, made it to Europe and ultimately premiered in Latin America.
In the case of Apple, this is not the first time that it has opted for this strategy. In fact, Apple News + has not yet arrived in Spanish speaking countries, although in the case of Europe it also has to do with the intellectual property law which prohibits platforms of this type, like this one. is the case with Google News.
When is Apple Fitness + coming to Europe and Latin America?
Apple announced the new service at its event last September, but Apple Fitness + didn’t officially debut until December 14, 2020. It only did so in the countries we named at the start, though.
We believe Apple will wait a few months to determine the platform’s success in these regions before making the jump to other countries such as Europe or Mexico. You also need to make sure that in these it would be in demand and could work.
The next Spring or June WWDC event may be a bit early to debut in Spanish, but if Apple really continues to bet on this service, it should reach Europe and Latin America before the end of 2021.
Why is Apple Fitness + not available in Europe and Latin America?
Apple has not made public the reasons why it has decided not to release its Fitness + application outside of Anglo-Saxon countries, but we can speculate. First of all, it would be a matter of practicality.
The version of the platform is practically the same in all of these regions for the simple reason that they share the same language. The company didn’t have to translate the training pages or the videos like it would for Europe and Latin America.
Obviously, it could also be broadcast in countries where English is not an official language to speed up the process, but that would exclude a large part of the population who do not speak it or do not speak it fluently. In the meantime, you make sure that you offer attentive service that matches your other platforms.
On the other hand, it is a more or less simple (and inexpensive) way to test the product before deciding to launch it internationally. Apple is relatively new to the service world, preferring to take small steps.
How do I subscribe to Apple Fitness + from Europe and Latin America?
Although Apple Fitness + does not officially arrive in Europe and Latin America, we have to make do with the English version of the app, although getting it is not as easy as going to the App Store. and download it to our device.
You will first need to change the region of your iPhone and choose a country where it is available, such as the United States. It will also change the country associated with the App Store, although you may need to include bank details from there.
With this little trap, you should now also be able to access the American version of Apple One, more complete than the Spanish version. In it, you can enjoy Apple Music, Apple TV +, Apple Arcade, iCloud, Apple News +, and of course, Apple Fitness +.