Considering that there are several reports suggesting that Apple has achieved lower than expected sales for the iPhone 12 mini and has stopped production of this terminal, it may be surprising that Apple, according to various rumors, will launch the iPhone. 13 mini at the end of the year.
But should we be surprised that there is a successor to the iPhone 12 mini? Before its launch, many asked for a smaller iPhone and Apple listened to them and produced one. Those who wanted a smaller terminal suddenly decided that in the end they didn’t want a small iPhone?
Why haven’t people bought the iPhone 12 mini?
Those who wanted a smaller iPhone were able to purchase the iPhone SE released that spring. As famed Apple leaker Jon Prosser said in February 2021: “In 2020, the demographics who wanted small mobiles bought the SE.”
Those for whom the main attraction of a smaller iPhone was precisely the lower price had even more options: the 64GB iPhone SE for $ 489 / MXN $ 10,999 or the 64GB iPhone XR for $ 589 / MXN $ 13,999.
The iPhone 12 mini costs $ 809 for the 64 GB model, which is more than $ 300 more than other small iPhones. Why should you spend more?
In fact, the iPhone SE is a good option and not just because of its lower price: the iPhone SE has the Home button and Touch ID, features that some people demanded more than a smaller terminal.
The problem with Face ID and the removal of the Home button is that its advantage (a larger screen) doesn’t necessarily outweigh the disadvantages. For some, it’s difficult to navigate without the Home button, along with the extra steps required to use Face ID to unlock or use Apple Pay.
There is yet another factor that plays against the iPhone 12 mini: the battery life for a smaller terminal is not as good as in the larger models. There will be those who will wait to see if the iPhone 13 mini will have a better battery.
Why will Apple produce the iPhone 13 mini?
Well, having clarified that those for whom the iPhone 12 mini was designed are surely betting on other iPhone models, why would Apple decide to release an iPhone 13 mini in 2021?
Presumably Apple thinks people still want a smaller mobile but, this time, thanks to less competition from the iPhone SE (launched a year and a half before the arrival of the iPhone 13 mini), the ‘iPhone 13 mini should be able to meet Apple’s expectations.
It seems Apple has concluded that the iPhone 12 mini should have sold more than it did, and might have if Apple’s own competition hadn’t been so good. Apple is giving the iPhone mini a second chance despite the poor sales of the iPhone 12 mini.
As reported Digital hours, Pegatron and Foxconn will both be responsible for making the new iPhone 12 mini.
Will Apple launch an iPhone 14 mini?
However, while they seem to be sure that the iPhone 12 mini’s failure was a question of launching at the wrong time, Apple doesn’t think long term. The iPhone 13 mini appears to be Apple’s last iPhone mini, as it would stop producing it in 2022.
According to analyst Ming-Chi Kuo, Apple plans to launch four models in 2022, but the 5.4 ”model will not be one of them.
In April, Kuo suggested that the iPhone 14 series be organized into two pairs: two 6.1 “terminals and two 6.7” terminals.
Original article published in igamesnews UK.
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