The smartphones industry goes through a change period, in which folding mobiles can be relevant. 2025 could be the year that we have seen not only The first economic models of signatures like Samsung in EuropeBut also commitment to an even more premium category: triple folding. It could Keep the company short and medium term as a sector leader.
These mobiles are supposed to have been subjected to several years, but it was not a few months ago that we saw the first, the Huawei Mate XT, a technical prodigy that we could already analyze and which currently has no competition. Samsung could launch its own version of this idea in a few months, as well as the Z Flip 7 and Z Fold 7.
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At a time when Mobiles are more and more similar Being able to differentiate yourself, and even more in the high range, can be an escape for the company, a way of highlighting before its competition, in particular for that of China. These brands are already direct rivals of Samsung in the high range of mobiles of factors normally, with terminals such as the Oppo Find X8 Ultra or the Vivo X200 Ultra.
Huawei as the only rival
Samsung was The first company to launch a folding device at the mass market. This positioned it as the reference in this sector, although several years later, we have not yet seen an expansion towards the middle and the entrance beach. At least until the first half of 2025. However, there is no decreased expansion does not mean that there can be no height, even with larger margins.
But little by little, Chinese manufacturers have targeted the trend and currently brands such as Oppo and Xiaomi have equal or higher phones in equipment as Samsung offers. Even Honor has launched proposals in Europe. But The biggest rival is Huaweiwhich is not direct competition from Samsung on our continent just because of the veto that the United States has put.
Huawei Mate XT
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Nevertheless, The Chinese manufacturer is a reference in his country and this means that he could transcend borders And make room even with its new operating system, Harmonyos then. Before that happens, Samsung should increase the advantage it has with regard to its competitors outside China, where it is also in competition, but under other conditions.
Triple before double
Another of the reasons why Samsung would gain a competitive advantage by launching a folding triple terminal, it is because it would progress for Apple. Cupertino should launch a mobile of these characteristics in the next 24 months. He may not arrive this year, but in 2026.
Folding iPhone concept.
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And Apple launches a conventional folding mobile, Given the importance they attach to the design, the control they have of iOS and their brand image could be positioned as a reference. Samsung can be advanced by presenting a triple mobile and demonstrating that they take advantage of the company led by Tim Cook, which would launch a mobile more similar to the first fold of Samsung Galaxy Z than for Samsung is currently preparing.
It would be Similar to the coup d'etat on the table that the Korean company gave with the original Samsung Galaxy Note with its 5.3 -inch screenhuge for the time. At that time, Apple closed to create an iPhone on the big screen, and the 3.5 or 4 inches were the maximum of what they suited. But the market proved Samsung and shortly after the launch of Apple its models plus, then max.
Xiaomi Mi Mixthe Plus 2 y Samsung Galaxy Z Plum 4
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With the launch of a triple foldable, Samsung could create a similar “momentum”, which The image of the innovative company will remain in its possessionat least short and medium term. In countries like the United States, where Chinese companies do not work, this advantage on Apple could be essential. Even in Europe, where there is the presence of Oppo or Xiaomi, Samsung still has its main rival in Apple. Except in Europe, where it is clearly Xiaomi who can take first place in the lists of quarterly sales, because it has already been analyzed several times.
In addition, US government prices could damage Apple much more than SamsungFor logistics and the countries in which it manufactures, and this could be used by the company to be able to offer a more competitive price terminal than that which American company will present in the medium term. However, in this aspect, little cannot be calculated in the medium term given the changes and the sudden turns that the Trump administration makes.
Limited launch?
However, it should not be excluded that Samsung, even with such a model, made Only in some countries, such as South Korea and the United States. It would be a mobile thought for the very rich markets, and its manufacture would hardly be as high as that of normal mobiles. This is something that already rumors that will happen with the Samsung Galaxy S25 Edge.
This would allow you to control the demand, to check if it is a success (as has happened in the case of the Huawei Mate XT), then to present it on more markets, as it recently did with the Samsung Galaxy ring, its first smart ring. Despite everything, this bet would not be alone, and it would be nothing less than the fourth folding that the company announced in 2025, with the Samsung Galaxy Z Fold 7, the Z Flip 7 and is expected Z Flip 7 SE.







