news culture 6 Twitch stars that have made the platform so successful might be leaving it soon, here’s why
Whether you’re in the world of football or the world of streaming, the transfer window periods are going well. The streaming war has just been declared between Twitch and Kick, and the first doesn’t hesitate to place its pawns, dropping a few greenbacks to gain the upper hand over its Amazon-managed competitor. Kick understood it well: he needs stars. For this, its co-founder went into negotiations and managed to convince six Twitch giants to switch dairy.
Kick adds a new kick to the anthill of global streaming
Will Twitch hegemony be challenged? Just like when the platform, now owned by Amazon, eclipsed the gaming space of YouTube (and even Facebook!), so there’s excitement in the world of online video gaming entertainment right now. After years of racing, Twitch is starting to look over its shoulder in fear of one of its newest competitors. It’s called Kick, and Trainwreck, one of the founders, is currently going on the offensive by convincing big names on the purple-logo platform to join the adventure under their banner. According to the content creator, his powers of persuasion were so great that six Twitch stars agreed to sign a contract with the platform.
When these next 6 signings are announced, Twitch and all its puppet fuck faces will be shaken
— Train Wreck (@Trainwreckstv) March 26, 2023
Taking to Twitter, Trainwreck shared his accomplishments while leaving the mystery of the identities of the six Twitch stars who might be recruited. In the comments of the tweet, some went along with their little forecast. According to one of them, it could be Kai Cenat (4.8 million Twitch followers), Asmongold (3.4 million Twitch followers), BruceDropEmOff (1.3 million Twitch followers), soda poppin (8.8 million of Twitch followers) and by HasanAbi (2.5 million Twitch followers). So, The latter could therefore join Adin Ross (6.2 million Twitch followers) on the platform, who just won the biggest streaming deal ever. This would total $150 million over a two-year period! With this massive blow, Trainwreck hopes to unleash a new earthquake on the streaming planet.
Pending confirmation, Twitch has issues with Kick
Is the grass greener among the competition? In recent weeks, some of the world’s biggest streamers have been considering being seduced by the Kick platform.. Among the names above, there are some who wouldn’t say no to a platform change in exchange for a nice briefcase full of dollars. On the one hand, some indicate their financial terms, while on the other hand, the Kick platform thinks about potential offers that are impossible to refuse to make to them. However, multi-digit exclusivity contracts are not the only arguments that Kick wants to make against Amazon’s platform.
In France, as we have seen, the issue of revenue sharing is often brought up and discussed by streamers. In this area, Twitch’s policy is evolutionary and sometimes not suitable for content creators. Maline, the kick platform that launched just over a year ago, wants to go the opposite way to seduce streamers. To this end, she does not hesitate to propose aggressive income distribution (95% for content creators and 5% for platform) to get their attention. In addition, kick also promises an innovative and exclusive program as well as regular remuneration based on recorded viewing hours and total viewers. Despite everything, whoever wants to be the new Eldorado of streaming has an interest in monitoring his reputation, already tarnished by certain scandals from his latest recruits, including Adin Ross.
