News culture 75 million dollars… that’s the amount Disney+ spent on this film with Taylor Swift. Nothing stops the pop star
We know that Disney is a master at acquiring great licenses to expand their catalog. A few days ago, the company this time invested in the world of music by approving Taylor Swift’s latest film. A masterpiece for Mickey?
Disney gives itself $75 million
Marvel, Star Wars, 20th Century Fox… We can no longer count the huge licenses or production companies that Disney has bought to include in its ecosystem. Today, the Californian company stands at the head of an empire so large that it’s difficult to know what isn’t part of it. However, this does not stop the public from abandoning the Disney+ platform when it increases its prices. At the time of the 2023 year-end celebrations Disney+ suffered a loss of no less than 1.3 million subscribers on the platform after announcing its price increase. A shortcoming that Bob Iger wants to remedy with his new purchase.
A little less than a week ago, Disney+ could indeed boast of being the lucky one among the SVOD services to exclusively broadcast Taylor Swift’s famous Eras Tour. Baptized Taylor Swift: Eras Tour (Taylor’s Version)This filmed version of the American singer’s current tour is particularly popular with fans. It must be said that, despite the size of her tour and the number of her dates, Taylor Swift does not visit every country in the world and absolutely all of her concerts are sold out within a few seconds, which causes a number of server problems in the process. at Ticketmaster.
Given the scale that American stardom has taken on in recent years and the absolutely massive impact it has on the economy around it, it’s no surprise that Disney has decided to invest big money in such an opportunity. Mickey’s company therefore decided to spend no less than 75 million dollars to be able to afford the famous Taylor Swift: Eras Tour (Taylor’s Version), which, in addition to the three hours of show available to fans, included four exclusive songs and The song Cardigan should be included in the theatrical version. If you want to discover this absolutely stunning show (we highly recommend it), you’ll have to wait March, 15 to be able to do it directly on Disney+.
Disney makes announcements
Even though there wasn’t really a special event to warrant this, Disney has still made some big announcements in the last few days. Don’t just treat yourself to Taylor Swift’s Eras Tour on Disney+, The Californian company also announced a few days ago that the series Percy Jackson and the Olympians could officially benefit from a season 2. It must be said that the first season was particularly successful, as we reported to you in this article, and that it had a better viewership than certain current Marvel and Star Wars productions.
Over and beyond, Disney also caused a surprise with the announcement that it would invest no less than 1.5 billion dollars in Epic Games, especially to expand its presence in the video game Fortnite. If we’re spending that much money, we can already expect a lot more collaborations between Disney and Fortnite, including some that perhaps go beyond just skins. In fact, we remind you that Epic Games’ game has recently decided to go beyond its island and offer a real rhythm game inspired by Guitar Hero and Rock Band, as well as a game made entirely of virtual LEGO, without the racing game in Collaboration with Rocket to Forget League. Maybe we can see Percy Jackson and Taylor Swift in Fortnite soon? Only the future will tell us.
