A new brand to unite first-party games on PS5

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A new brand to unite first-party games on PS5

brand, FirstParty, Games, PS5, Unite



While we always hope to have news of the design, the price and the line-up of the next console from Sony before its release, the manufacturer reveals this Tuesday, May 12, 2020 another essential information. Or not.


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PlayStation Studios is the label under which all games developed internally will be found from the launch of PlayStation 5. The idea of ​​uniting under the same banner banners of exclusives or games managed by PlayStation – which, most of the time, have a certain weight – has been in the heads for some time. It has materialized and will go through the affixing of a logo which will immediately make it possible to know what to stick to.

And by adding a video to the launch of the games concerned, which you can discover just above. This first clip lets us see Nathan Drake of Uncharted, Alloy of Horizon Zero Dawn, Ratchet & Clank, Kratos of God of War, Sackboy of LittleBigPlanet and Ellie of The Last of Us in the reflection of the symbols of the brand that are agitated before lining up. Which is reminiscent of these pastilles which precede the films of the Marvel Cinematic Universe.

An inspiration assumed by Eric Lempel, senior vice-president and in charge of marketing of Sony Interactive Entertainment, who explains it GamesIndustry while trying to remember that this is a specific approach to the world of video gaming. As well as a way to be sure that players understand that it will be, with this brand, the Worldwide Studios games.

The Xbox Game Studios and PlayStation Studios match is therefore being prepared with the Xbox Series X and the PS5. But this Next-Gen octagon has no date for the moment.

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