Asterix and Obelix The Middle Kingdom hits the box office. The reasons for a failure are given as 65 million dollars

news culture Asterix and Obelix The Middle Kingdom hits the box office. The reasons for a failure are given as 65 million dollars

The Gauls in decline

Both French cinema and Guillaume Canet pinned all their hopes on it Asterix and Obelix: The Middle Kingdom

, a gigantic blockbuster that brings together a plethora of celebrities who are usually far from the world of the 7th art. We think of Angèle, of course, but also Orelsan, Bigflo and Oli, Zlatan Ibrahimovic or even the content creators McFly and Carlito. Unfortunately, the numbers do not live up to expectations. Indeed, if the feature film has still gotten the best start of a French film in dark rooms for 15 years, it has since held its breath.

After a first week of operation of over 2 million visitors, Comedy by Guillaume Canet immerse yourself in the world of René Goscinny and Albert Uderzo attracted only 764,679 total additional viewers in its second week. A statement that is alarming to say the least, compounded by the arrival of yet another French comedy that has already stolen the show.

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To be clear, the movie Asterix and Obelix: The Middle Kingdom is being pulverized by Philippe Lacheau’s new production, namely Alibi.com 2.

This lower-budget proposal drew more than 800,000 viewers in just five days. A nice achievement, especially since the largest of the entries, namely 500,000, was received in one weekend.

It’s nothing new, Philippe Lacheau and his band fascinate every time a film comes out. As a reminder, the films Babysitting 1 and 2, Alibi.com, Nicky Larson and Superheroes Despite Him gathered a total of 12.4 million viewers, which is not small.

Asterix and Obelix: The Middle Empire’s loss of momentum is easily explained by the less-than-laudatory feedback from viewers and press.

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