One of the reasons that Fortnite has become so popular among the youngest goes beyond its proposal battle royale, the dances of the game, the so-called emotes, have managed to cause real fury. Not without any copyright complaint, Fortnite incorporates all kinds of dances, such as the famous swish swish, but He plans to go further with a macro-contest through Tik-Tok so that it is the users themselves who propose new emotes to incorporate into the game.
This is a new Fortnite promotional campaign with the Epic Games trying to regain popularity by approaching the public and content creators. The participants of this event that will last a week
Just a few days ago he incorporated a Ninja skin and He plans to forge more ties with famous faces through an emote of actor and streamer Jordan Fisher and Pokimane, Twitch's 10th most popular streamer. Pokimane says that she has created the dance herself after being contacted by those responsible for the game, although at the moment she will not have personalized skin. These emotes must be purchased individually through the game store.
can't believe i'm saying this, but i officially have my own @fortnitegame Emote! 🤯🥳 it's available at 4PM PT tomorrow if you'd like to get it! #EpicPartner
P.S – you can also enter to have your own in-game emote by submitting a dance via @tiktok_us with #EmoteRoyalecontest 😁 pic.twitter.com/HItsUD3B7x
– pokimane (@pokimanelol) January 18, 2020
Just as it happened in its day with the end of the world event, Epic Games tries to talk about Fortnite as much as possible, both through content creators and their fans, as well as participants in the emotes contest through Tik-Tok. In this way they have achieved that the game crosses the borders of the medium and has become a true social event of recent years.