Ranch
Emily Gera
Monday, February 17, 2020, GMT
Ranch
The physical sales of The Witcher 3: Wild Hunt increased by 554% in December 2019, in line with the release of the live-action Netflix series.
A new report from the NPD Group's statistical think tank highlights the impact of Netflix shows on the entire Witcher series-from books to games.
"The Witcher has become very popular in the PC and console gaming world," writes Satori Bernbeck, executive director of the NPD Group.
"The latest game, The Witcher 3: Wild Hunt, was released in May 2015. In June 2019, the publisher of the game, CD Projekt Red, confirmed that the game has sold more than 20 million units worldwide." Witcher 3: Wild Hunt " The Netflix series first premiered in October 2019 and was ported to the Nintendo Switch console. These combined factors have led to strong sales growth for games in the fourth quarter of 2019. Physical sales of games in the United States in December were 554% higher than in December 2018, even if not Including the Nintendo Switch platform, it is still 63% higher.
"The wizard successfully took advantage of the strong market interest developed by Game of Thrones for the fantasy series. Given the positive reviews from the first season, it is likely to fill a new loophole that appeared at the end of Game of Thrones in May 2019. Much like "Game of Thrones", "The Lord of the Rings", and many other movies, the media are catalysts to divert mainstream attention to powerful source material that subcultures love. "
Earlier this year, we reported that Witcher 3 received a huge boost on Steam after Netflix debuted in the first season of the series.
On December 22, two days after the show was suspended, Wild Hunt broke the previous record of concurrent players on the platform, climbing to just over 48,000 players. This number was last obtained when the game was released.
