According to consumer advocates, the price increase by DAZN to double the amount was illegal. Affected subscribers could get back overpaid money.
- Streaming service DAZN increased prices drastically last year.
- After the subscription costs for new customers doubled in the first quarter of 2022, it was the turn of existing customers in August.
- According to the consumer advice center, the fine print on the price increase was incorrect and therefore illegal – a class action lawsuit is intended to bring those affected their money back.
When DAZN announced a price increase of around 100 percent on all subscriptions at the beginning of 2022, customers were very angry and some of them ended their membership with the sports streaming service even before the price increase for existing customers came into effect on August 1, 2023.
Anyone who has kept their subscription despite the immense price increase can get the additional money paid back from summer 2022 – at least if the consumer advice center has its way: The Berlin-based Federal Association of Consumer Protection Associations describes the terms and conditions clause as “non-transparent and the price increase for existing customers is therefore for unlawful”.
Sue DAZN, get your money back – consumer protection wants to make it possible
Therefore, the consumer advice center is now looking for existing customers affected by the price increase who would make their case part of a model declaratory action. So if you have paid twice as much for your subscription to DAZN since August 2022 and were already a customer there before, you can through this linked website
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Incidentally, DAZN explained the price increase last year with the expensive acquisition of broadcasting rights for prestigious sports content such as the Bundesliga or the UEFA Champions League. By the way, with DAZN Fast there is now a way to access some DAZN content for free.
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