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Sony struggles to set PS5 price as scarce accessories push cost up to $ 450

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According to reports, Sony is working to reduce the cost of the PS5.

According to a Bloomberg report, the composition PlayStation 5 Facing shortages, the cost of individual units has risen.

Bloomberg said that Sony usually determines the price of the product in February, and Sony found it particularly difficult to protect NAND flash and DRAM components. Sony's decision to include an NVME SSD in every PS5 forced it to compete with smartphone makers, and most smartphone makers also rely on the same type of memory to build their products.

Bloomberg reports that as more and more people start ordering NAND for the next generation of smartphones to be released later this year, supply will be more constrained, driving up prices. Another factor driving PS5 prices so low is heat dissipation. The report states that Sony's cost per unit is "a few dollars" due to the power chip inside the game console, instead of its usual cost of less than a dollar.

Mass production usually begins in the spring, but given the current situation, Sony is taking a "wait and see" approach. Some inside the company don't want to lose money on each unit, while others see it as a necessary blow to bring the final price down. For reference, Sony reportedly made only $ 19 at the price of $ 400 per PS4.

Platform holders have not decided on the number of units to be manufactured by the end of the year. Decisions are usually made again at this time of the year.

Eventually, sources inside Sony told Bloomberg that the price of Microsoft's Xbox Xbox X will be a "key factor" in Sony's final decision to price the PS5. Indeed, the company's CFO mentioned this in a recent earnings call.

For more information about the PS5 specs we know so far, confirmed games, release goals, and more, please visit the link. We have a similar page for the Xbox Series X.



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