For a long time, the blue tick on Twitter was a symbol of a trustworthy source. Anyone can now get the tick next to their username for around $8 a month.
The feature has been used by various accounts for the past few days to wreak havoc on the platform. Just yesterday, for example, a user caused a stir by posing as an official Nintendo account and had middle fingers distributed to Super Mario.
In all the hustle and bustle, it’s easy to enjoy yourself at the expense of Twitter these days. Said and done,
thought a competitor of the social network and really made fun of the blue bird.
You can find out what big plans Musk has for the future with Twitter in general in this article:
Elon Musk’s big plans
Twitter as an online bank – but how realistic is that?
Tumblr sells you useless blue ticks
The competitor app is none other than micro-blogging service Tumblr. He now also offers blue hooks for sale – albeit with a few differences.
In contrast to the US-exclusive Twitter version, you can also purchase the blue Tumblr hook here in Europey and only have to pay eight US dollars once instead of taking out a monthly subscription.
But the most important thing: With Tumblr you get two ticks after your name! There are no other bonus features on Tumblr.
Of course, the action of the Mico blogging platform is not meant to be taken seriously. Tumblr does not want to develop a sustainable, new business model here. Rather, you and the community have fun with Twitter’s model, which will in future come up with additional features such as prioritized display of tweets and messages.
At Tumblr itself, there is currently no way to actually have your account verified, which is why the fun feature there should also ensure less chaos.
Tumblr: Back from obscurity?
While Twitter is going haywire, Tumblr seems to be on the upswing right now – and that’s not to be taken for granted. While the microblogging service was an institution among social media platforms in the early 2010s, Tumblr quickly declined after the site was sold to Verizon for $1.1 billion in 2017.
One of the decisive factors was a subsequent ban on pornography on the platform, which in practice also banned nude art from the site and caused many artists to flee. In 2019, Verizon sold Tumblr to WordPress parent company Automattic for just around $3 million.
That seems to have turned the tide for Tumblr. In recent months, the platform has been able to report a number of good news. For example, the service is particularly popular with young users: more than 60 percent of the reported newcomers belong to Gen Z.
The platform’s sales are also increasing. Between July 2021 and January 2022, sales increased by 55 percent. The reason for this is likely to be new monetization functions such as Tumblr Blaze, which – in contrast to the changes on Twitter – are also well received by users.
In addition, Tumblr recently announced that it would again allow nudity on the platform as long as the content displayed is art.
link to Twitter content
Still, Tumblr has a long way to go before it regains its once dominant position of the early 2010s. But the service seems to be heading in the right direction with the current changes to at least create a thriving, sustainable niche existence among social media platforms.
Another niche service thriving amid the Twitter chaos is Mastodon. We took a look at the federated messenger from Europey for you:
Elon Musk buys Twitter and many want to switch to Mastodon – what is it?
Do you think Tumblr’s action was successful? Have you used the service yourself in the past? And can the current developments on the platform perhaps even persuade you to return? Write it to us in the comments!