LEGO Peppa Pig is a long-awaited collaboration, and it is finally a reality thanks to a new theme park.
If you have tried all the Peppa Pig games and series, you know these little-known facts with the 10 biggest curiosities or their biggest controversies, you can consider yourself a fan.
But now you can enjoy the series even more with its new LEGO products that will arrive this year.
LEGO Peppa Pig will hit stores and theme parks
Peppa Pig will debut her own LEGO line with a new association with theme parks and toys.
The experience is gearing up in a big way with a range of children’s building sets and fun LEGO Peppa Pig attractions at hit parks.
To celebrate the series’ 20th anniversary, Peppa Pig LEGO sets will debut in May 2024. And this is just the beginning.
It’s all due to the new agreement between LEGRO Group, Merlin Entertainment (theme parks) and Hasbro. The latter bought Peppa Pig for 4 billion dollars. All thanks to the fact that the little pig series became a viral, enjoyable and educational phenomenon for growing children.
This was the comment from Roberta Cardazzo, the design manager of the LEGO Group:
Peppa Pig is very popular and LEGO fans have been asking us to do a collaboration for years. It was only natural that the world’s most popular pig needed to come to life in buildable LEGO sets. That’s why we’re excited to finally make it happen alongside the amazing team at Hasbro.
He also added that the agreement is a business triangle, since Merlin Entertainment also joined. These have attractions such as Madame Tussauds, Legoland and Alton Towers. In fact, they are known as the second largest theme park operators after Disney. However, this is a different project to Peppa Pig World at Paultons Park in the New Forest.
The attractions aim to “reinvent” Peppa’s universe in LEGO-themed attractions and rides. Initially they will arrive at their Legoland park in Denmark. They will later be extended to a new Peppa Pig park in Germany that will be located next to Legoland.
