The company Niko Partners has published its most recent report on sales of Nintendo Switch en China, similar to the November report, but this time with a specific number that allows us to have a better perspective on the performance of the platform.
After a year of its official premiere, more than 1.3 million Nintendo Switch en China both through “legal and gray market” channels, according to analytical information from Niko Partners
Sales of Nintendo Switch in China They are close to 4 million units if we also count purchases not acquired through the official version that was launched on December 10, 2019. Sales this year may be due to the advertising of Tencent, the need for an escape from the pandemic and a series of heavy launches. The report estimates that Nintendo Switch
Unfortunately Nintendo he continues to refuse to give an estimated number of how many sales he has achieved with the premiere of Nintendo Switch en China and the concrete effect on its earnings, although we know from its financial results that it sold more than 2.5 million units in the Asia Pacific region.
We also know that one of the biggest hits of Nintendo Switch en China is Ring Fit Adventure, as the family-friendly and family-friendly nature allowed it to quickly go through country review measures and was able to be sold through retailers such as JD.com Inc. and Alibaba Group Holding Ltd. As for the peripheral was available, Chinese players placed so many orders that the websites of both companies went down for a while.
We will have to wait for the official numbers of Nintendo for more details regarding Switch performance in China. What do you think?