Originally launched in June 1960, Sega is celebrating its 60th anniversary this year. To kick things off, the company has opened a new breed website, as well as the unveiling of a new promotional character.
We don't know what fact makes us feel old – that Sega was here for so long or that it was 1960 60 years ago – but we know we've been treated to many amazing games because of its existence over the years.
Sega Holdings chairman, Haruki Satomi, shared the following message to lovers of this brand, emphasizing the fact that "various specials" are planned:
This year, sixty years have passed since Nihon Goraku Bussan Co Ltd., founded by SEGA, was founded on June 3, 1960. We owe it to everyone who has been involved with the SEGA team for many years, and would like to express our deepest gratitude to you all.
We want to surprise the world with a breath-taking experience that no one in the world has ever imagined. We want to be a company that continues to provide inspiring experiences for everyone in the new world of the future.
That is why we must overcome all obstacles and keep taking on new challenges.
The key message of the 60th anniversary, "GO SEGA", expresses such ambitions.
The SEGA group is organizing various special content for the 60th anniversary. With this special content, we will be moving the SEGA team's desire around the world.
Of course, we already knew that Sega promised to share some new Sonic-related news every month this year, but it looks like there may be more to the pipeline.
We'll leave you with this amazing Japanese video featuring the star & # 39; Sega Shiro & # 39 ;, a new character that was introduced as part of the celebrations. Surprisingly, he is played by Maito Fujioka, who just happens to be the eldest son of Hiroshi Fujioka – the man who advertised Sega Saturn in Japan as & # 39; Segata Sanshiro & # 39; (thanks, GoNintendo).