More or less everyone was clear that in the current generation of consoles, arriving in November 2020, Microsoft was playing more than being first on Sony and his PS5 but now that we’re about to turn three, it seems those in Redmond are fed up with the situation. And it could completely change the current landscape of the video game industry.
Games, the deadly sin
It seems incredible that Microsoft is one of the most valuable technology companies on the planet and that in video games it has not touched the key, at least since 2013 when it buried the Xbox 360 to replace it by Xbox One. American policy has been erratic and sometimes incomprehensible, with a barely clear line on what strategy to follow.
If with Xbox One the problem was not only the games but also the hardware of the console itself, compared to the PS4, on Xbox Series X we have the consolation that only the software fails because on paper, technologically, the PS5 is late. But it is precisely because of the catalog that Microsoft loses the battle against Sony, despite the disbursements made by Phil Spencer offering cloud game and buy Bethesda and especially Activision-Blizzard.
With this latest purchase in the works and Bethesda’s delays, it looks like the Xbox Series X is wandering the market alone, with a certain xboxers convinced that one day we will get all the benefits he promises but without the certainty of knowing when it will happen. star field and exclusivity on a relevant IP address from Activision could turn the tide, but will Microsoft go so far as to prevail?
Danger!, first internal critical voices
What does not seem to be in doubt is that something is moving within Microsoft. Recently, journalist Jeff Grubb published a story that talks about the fact that in the company begin to lose faith in their Xbox domain and they think that in order to change the results, they have to rectify their trajectory. Well, he claims that “Things could turn around very quickly, if star field is a success and [la compra de] Activision Blizzard Inc. is closing. But I think there are so many reasons to think that won’t be the case and that these problems could continue. And until we see evidence to the contrary, I think it’s only fair to call Microsoft’s attention and say, “What are you doing?”
What’s more, despite the fact that he believes that Microsoft “commits, especially with this agreement with Activision”, he feels “that they are committed for the next five or ten years do these things.” So much so “that some people inside the company might be a bit on the outside.” Maybe Phil Spencer’s days are numbered?
What is beyond doubt is that there is a scratch within Microsoft, which breaks turnover records year after year thanks to its transformation towards the cloud environment which began almost a decade ago, and which could lead it to reflect on its future in video games. Are they satisfied with the Xbox? The journalist’s response is more than graphic: “I can tell you that they are not. They are upset.”
The drums of war are sounding, although in your case do you think Xbox will be able to return to PS5?
