Despite the fact that MSI does not enjoy a great reputation among users fond of hardware, it must be recognized that it is one of the most experienced graphics card assemblers on the market. However, we were surprised to see that after the recent launch of the AMD Radeon RX 7900 XT/XTX, it was the only AMD assembly partner that did not release a model on the market. having broken relationships AMD there MSI? What is happening?
The thing seems to go even further, since it’s not that MSI hasn’t launched any models of the new AMD Radeon RX 7000 series, rather that they aren’t even listed on their website, nor have sent a press release to the media. … the silence is absolute.
MSI and AMD, chronicle of an announced death?
Just a few weeks ago, news broke that famed assembler and manufacturer EVGA had severed ties with NVIDIA after a decades-long partnership, a disruptive partnership that inevitably caused EVGA to exit the graphics card business since I only worked with NVIDIA.
This is not the case with MSI, which, although also a longtime partner of AMD in the GPU space, is also a longtime partner of NVIDIA and has the new NVIDIA RTX 40 graphics models. Series listed and available. Of course, on its website we only find AMD models up to the Radeon RX 6000 series, and there’s no trace of the new graphics cards announced in October and going on sale between yesterday and today.
It’s an open secret in the hardware industry that relations between MSI and AMD are strained to say the least. The reasons are of course unknown, but what is clear is that something is happening when they were the only assembler among those who are partners of AMD that did not present or announce anything at all on the new generation of graphics cards.
Stranger still is the fact that the official MSI Gaming account replied to the official AMD Radeon account on Twitter claiming that the Radeon RX 7900 XT and XTX will be “coming soon”.
Coming soon! https://t.co/LbdVmlMmAq
December 13, 2022 • 04:43
It could mean a couple of things like there’s been a supply issue and MSI hasn’t had time to make their custom graphics cards yet, although honestly that would surprise us a lot as the assemblers receive the products with a lot of time in advance, if not so they can design and mass-produce their products and then ship them in time for launch. It’s a story that, while plausible, strikes us as unlikely.
It is also possible that indeed a “divorce” is looming between MSI and AMD, that they have not reached an agreement for the distribution of this new generation and that everything has been delayed. What is clear is that if MSI is going to continue to sell AMD products, this delay is going to hurt them very badly, because if users waited for the launch of the next generation of AMD to change graphics cards, they would not Were not going to wait any longer for MSI to launch its custom models on the market, but they will opt for those of the rest of the assemblers.
At this point, with graphics already released, reviews posted, and products on store shelves, we don’t expect MSI to make an official statement on this unless the fears are confirmed and a breach of contract actually occurs. relationships with manufacturers the same way EVGA did with NVIDIA at the time. Time will tell how this soap opera ends.