The mode of pricing in the world of computer components is related to their performance value. If, for example, your graphics card outperforms the competition, you can sell your product at a higher price and earn higher margins. These in turn allow you to refer them to the development of the next generation. However, when a new generation appears, what is sought is that the potential consumer sees that he receives more for each euro invested in the product, even if there has been a price increase compared to the previous generation.
Will the NVIDIA RTX 4090 cost more than $2,500?
Well, the prices are not official and until we see the presentation on the 20th, the prices may still vary. However, a few have already appeared. “Placeholders” in several online stores where disparate prices of different custom models are specified. For example, we have a GIGABYTE RTX 4090 Gaming OC with 24GB GDDR6X Memory at the price of, 4270 Australian dollarswho in exchange would be, 2896 $. Another card from the same brand has also leaked, an AORUS, which will cost, 3990 Australian dollarswhat they would be in return, 2706 $.
Are these prices realistic? About two years ago, NVIDIA released the RTX 3090 for $1500 recommending to the public, we all know what happened with the mining boom. The thing is, if the rumors are true, then the RTX 4090 will double the performance of its direct predecessor. So the price per performance if it were the same would be $3,000 for a rule of three. That is to say, if the prices are confirmed, it should not surprise us and it would be one more way to make it more expensive from one generation to another under the pretext of a higher yield than the euro.
In any case, with the price inflation that the whole sector is experiencing, this is something that should not surprise us at all. In any case, everything indicates that the RTX 4090 at more than 2,500 dollars will be the top of the range and that we will see graphics cards with trimmed versions of the AD102 chip appearing at lower prices over the next two years. .
First images of a custom 4090
Without leaving the future NVIDIA Halo product, we will focus on custom or personalized cards. That is, those that are not sold directly by NVIDIA, but are built by other manufacturers to common specifications. Well, the first of them was leaked coming off the assembly line and it’s a Zotac modelwhere you can see the box and everything.
Pricing for this model has not been disclosed, but the images show a large graphics card, in the style of the 3090 and 3090 Ti, which shouldn’t surprise us, as we’ve known for a long time what will use the new 12+4 pin connector and that its consumption will be more than 450 W, like the current top of the range from NVIDIA. And we don’t just say it, just see the height of the cards in the photos, which means a larger fan without increasing its diameter and therefore the width of the card.
