There artificial intelligence It’s a technology that can have many uses, good and bad, and that’s why now, Microsoft could be in big trouble, as the European Commission has indicated that it could be in trouble due to specific risks arising from Bing’s generative AI features. In this case, the two artificial intelligences that could be affected are “Copilot in Bing” and “Image Creator in Microsoft Designer”.
The problems caused by artificial intelligence are becoming more and more common, since it is not difficult to create any type of content that can negatively affect people, whether through deep fakes or other types of creations. Thus, the European Commission has indicated that Microsoft You must present the necessary data on the operation of your generative AI to verify that this type of use is not attempted, or risk heavy fines if you do not present this information.
Microsoft AI and Digital Services Act issues
In order to protect people’s data as well as their privacy, a law has been launched by the European Commission which aims to protect the integrity of any individual against the use of intelligence artificial generative. This type of measures was taken due to the great concerns generated by AI, mainly due to its inappropriate use, and which allow the European Union to impose the necessary sanctions to prevent companies from authorizing the use of this technology without any kind of means. restriction.
In this case, it is possible that Microsoft has failed to comply with any part of this law, allowing your intelligence artificial can be used, as they indicate, to create deep fakes, “hallucinations” or which allow automated manipulation of services likely to mislead voters. Initially, the European Commission only indicated that Microsoft must present all relevant information related to its artificial intelligence models, indicating that if it did not do so, steps would be taken to impose a sanction on the company.
It is also clarified that in reality, if the information is presented and it is known that it does not comply with the established standards, this would imply that an adequate risk assessment has not been carried out to adopt the measures corresponding risk mitigation measures, which would allow formal proceedings to be opened against Microsoft.
How it will affect Microsoft if they don’t respond within the stated time frame
As we previously reported, the European Commission can apply whatever sanctions it deems necessary for the company to rethink whether it is worth breaking the rules created to keep artificial intelligence in an ethical environment. In this case, they could impose fines based on a percentage of the company’s total turnover, which would represent 1% of the supplier’s total annual turnover or worldwide turnover, and periodic sanctions which could go up to 5% of average daily or annual global turnover. from the supplier.
But also, if incorrect information is provided, the first mentioned fine could be applied in the same way, which would be 1% of the total annual income.
