The new DLC for the chilled lifestyle simulation Cozy grove has some slightly hidden BTS references. That Animal Crossing: New Horizons-like game is packed with critters to capture and donate to the island’s wildlife expert, Captain Billweather Snout, and the DLC introduces butterflies into the mix – a handful of which reference the K-pop superstar group and points to the enormous cultural imprint of BTS.
Developed by Spry Fox and published by The Quantum Astrophysicists Guild, Cozy grove transports players to an enchanted island where they, as ghost scouts, are tasked with guiding ghost bears through the process of remembering their past. A steady stream of free updates has expanded the core idea with more content, including the addition of catchable animals in June 2021.
Released on April 26th, The New Neighbears is the game’s first paid DLC, adding four new spirit bears and a new species of critters, butterflies. There are 10 butterflies in total, and five of them evoke the cultural giant BTS: Adorable Representative, ARMY Recruiter, Bangwolle, Butter Fan, and Fluttering Fanatic. Each of these butterflies includes the caption, “Some Parasocial Relationships Are Bulletproof,” naming the unbreakable bond between BTS and their “ARMY” fandom.
Some butterfly names are specific: The “ARMY recruiter” butterfly refers to BTS’ loud and proud fandom known as ARMY. “Fan of Butter” references the K-pop group’s most recent number-one English-language single “Butter,” which was released in May 2021. And the “Bang Wool” butterfly refers to BTS’ unabridged name, Bangtan Sonyeondan, which translates as “Bulletproof Boy Scouts.” ”
“Someone in my family is a Baby ARMY and the fandom has brought her a lot of joy,” Spry Fox chief creative officer Daniel Cook said in an email to Polygon.
The presence of BTS in video game culture is not new. The web variety series titled with the group Run BTS
There have also been a number of brand collaborations. In 2020 Epic Games released BTS themed skins, dances and content packs for Fourteen days. Recently, BTS entered into a “global collaboration” for another battle royale game. free fireand every member of the band designed an individual skin (Jin’s daring pink suit with wings was by far the best in my opinion). The skins were released in one event Last month.
Everything BTS currently touches turns to gold due to their dedicated fanbase and BTS-related creatures Cozy grove are a good example of their far-reaching influence.