One of the key publicity stunts of today’s Game Awards was a promotion run by Valve where every minute a spectator would win one of the company’s prized Steam Deck handhelds.
As we reported on it last week To be eligible, one had to watch the show on Valve’s own Steam.TV website:
As announced on November 30th, Valve is celebrating the Game Awards with a huge Steam Deck Sweepstakes. The company will give away a free handheld PC to a single person every minute throughout The Game Awards. (Never in history has anyone wanted The Game Awards to run long, until now…) To stand a chance you must first register for the drawing, which you can do now, and then watch The game prices via Valve’s Steam.TV website.
It was a fun promo for a number of reasons. First, because the show was already running at the first big award ceremony path over timesomething even host Geoff Keighley had to acknowledge in terms of the giveaway, but second because of it who won.
During Christopher Judge’s acceptance speech, which was long but also incredibly emotional and heartwarming, the Steam Deck winners emerged. As Judge poured out his heart up there, we witnessed to the other:
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People who were either disappointed (a minority) or found it incredibly funny (the majority) began tweeting their congratulations to Mr. or Mrs. Hunter, which eventually led to “milf hunter” becoming a trending topic in the United States became Twitter.
Given that “Milf Hunter” is also the name of a porn outlet, and The Game Awards have almost no cultural penetration outside of that bubble, you can understand some people’s confusion:
I mean, It’s definitely the goal of this site, don’t get me wrong. Just not tonight.
If you missed this or other Game Awards stuff, We’ve got you covered with this roundupall encompassed by a Death Stranding 2 reveal to a hades 2 Announcement to Al Pacino.
