TV maker TCL announced its first original short film –Next stop Paris– and enthusiastically confirmed that it was built with AI generation tools. They didn’t need to tell us that, though, because the shitty, terrible trailer makes it very clear that most of the images in the film are Hallucination of AI generation.
On April 12th TCL premiered the first trailer for Next stop Paris, his first original production. TCL c alls it a “short romance film” that will be available later this summer on TCLtv+, a free streaming service that launched in August 2023. According to a press release from TCL, the film was made with a “global production team” of animators. VFX experts and AI engineers. The script for the short film was apparently not created using AI, but was written by TCL’s chief content officer and chief creative officer. That might explain why the text is almost worse than the actual images…nearly.
The trailer for Next stop Paris is embarrassingly bad. I can’t imagine looking at this thing and saying, “Yeah, upload this to YouTube and keep spending money on it!” In the teaser, the main characters appear – a man and a woman who meet on a train ride to Paris – having constantly changing faces and their appearance changes from shot to shot.
We also see horrible-looking views of Paris with leaning buildings, graffiti meant to represent boats, and the Eiffel Tower that looks like someone asked a drunk person to draw it with a marker.
Maybe my favorite piece Crappy AI images comes in the form of a clock with two threes and no 2 on the dial. It also has random number-like blobs on the outer edge, as if the AI was thinking there should There are numbers, but I’ve given up.
“The special is animated by a global team including artists from the US, Canada, UK and Poland. [who] “drive creative and enhanced storytelling by layering technology and high-quality design animation over traditional narratives,” reads TCL’s press release announcing the film.
According to the company, the short film was created using real voice actors and motion capture, but was modified and “brought to life” by “AI animation technology.” TCL also points out that this is just the beginning, an experiment if you will. It is claimed that future productions will feature “guild writers and actors” and even “major Hollywood talent”. I think we all have dreams.
Here’s another unedited word soup from TCL that ironically feels like it was written by an AI.
The AI technology used to create these characters and fictional world allows creative teams to push boundaries and enliven the viewer experience, while creating new opportunities for marketing partners. The push into originals helps gain a market advantage in a noisy environment full of content options, and the intellectual property has many applications across the platform, from interactive components to sponsorable elements and more.
Personally, I can’t wait for the future where every big company decides to make a crappy movie using an AI tool to appease their shareholders and convince them that they’re hip and ready to embrace the latest and hottest trends World to follow tech world. I’m waiting for Samsung’s horror film and 7-11’s political thriller.
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