With worldwide movie theaters are closing, Universal Pictures has become the first studio to host a new distribution mode.
The company recently announced that starting Friday, March 20, theaters will be like this The Hunt, The Invisible Man, and Emma "It will be available in a variety of well-known services during the 48-hour rental period with a suggested retail price of $ 19.99 in the U.S. and an equivalent price in overseas markets." Issue of Troll World Tour April 10 will take place both in theaters (when open) and online.
"Universal Pictures has a wide and diverse range of films not set for 2020. Instead of delaying these films or moving them into a challenging distribution environment, we want to give people the opportunity to view these easily accessible and affordable home titles," said Jeff Shell, NBCUniversal CEO "We hope and believe that people will still go to the movies where they are available, but we understand that for people in different parts of the world that are getting smaller."
Unfortunately, these issues don't seem to work for another upcoming Universal release, F9, delayed for a year. A source close to the situation tells io9 that this is not a progressive burglary policy, but a reaction to current issues and a way of allowing people to see the films. There are no plans in place for which subjects to work with, when will windows be, or what. This is just the first step.
This comes after many other studios, like Disney, the permanent release of their theater is delayed, it seems strives to maintain the theater experience. However, with the length of the theater closure and the outpost looks like it's coming up an hour, this could be the start of a new way of watching new movies.
For more, be sure to follow us on Instagram @io9dotcom.
