Sony has presented its financial results last trimester. And this time they are more important than ever when we consider that it is the first to include sales of the PS5.
In total, Sony has sold 4.2 million consoles PlayStation 5, a fairly large figure considering the global situation of the coronavirus pandemic and the console sourcing and manufacturing issues.
The company points out that it has been a quarter with an especially high demand for the PS5 and with many difficulties to catch up with the manufacturing of it.
There are some interesting facts from those revealed by Sony that may help you understand their strategy with the PS5 a little better.
PS5 is a bestseller
Services continue to be a fundamental pillar in the company’s accounts, as they include subscriptions and digital services. Sony’s figures include a sum of 47.4 million users of PS +, with 114 million monthly assets in the service at the end of the year.
On the manufacturing data of the console, the company, logically, does not offer information. Given the numbers, analysts suggest that Sony would be selling the new PS5 at a price close to cost
The numbers presented by Sony suggest that the sales of the PS5 and its “strategic price” have caused some (expected) damage to their accounts, as the sale price would be lower than what it costs to manufacture.
According to some voices, Sony recovers the manufacturing cost on the general PS5 model, but figures losses on the discless model, cheaper.
However, PlayStation’s revenue from game sales (both PS4 and PS5, including add-on content and DLCs), added to the higher margins it makes on every PlayStation 4 sold, more than made up for any potential shortfall from selling the game. PS5 at a loss. At least in these months.
A highly successful fiscal quarter for PlayStation’s balance sheet, with many difficulties to get hold of a PS5 and that, without a doubt, the greater time at home invested in digital entertainment has represented a driver very important for your digital services and video games division
The Sony article reveals how many PS5s it has sold, while the PS4 continues to break records .
