oriXone

Facebook is leaving the strategy in limbo, according to the WSJ

, Leaving, limbo, Strategy, WSJ


One of the plans that Facebook had in mind was to make money through WhatsApp after its purchase place ads inside the platform Courier A highly controversial program that has benefited the majority of developers not only on user terms but also on developers WhatsApp, who decided to leave Facebook because of a disagreement over how to make money on WhatsApp. But after all, it seems that eventually there will be no ads on WhatsApp.

According to a new Wall Street Journal report, Facebook has just finished its task force looking to find a great way to integrate ads on WhatsApp. Among the presentations we had the opportunity to see announcements in lectures / news and banners during the discussions. So far it all proves that we won't have those options, that we won't have ads together.

s An example of how they plan to place ads in provinces / news.

Earn money on WhatsApp thanks to WhatsApp Business and Companies

WhatsApp is a free app, ad-free and without the user's taste information (messages are encrypted from end to end so no data is released there) … How is Facebook thinking to transform WhatsApp marketing and benefit from it? Thanks to the companies.

In addition to WhatsApp that we all use on iPhone, there is a second app called WhatsApp Business and the whole platform behind it it allows companies to easily communicate with their customers through WhatsApp. This corporate benefit is costly, and it is through this channel that Facebook wants to invest in WhatsApp.

Acd88c95 A1eb 4bce 8b54 A5dcfa9c06a6

Facebook will focus on providing companies with new tools contact and interact with users. According to the WSJ, efforts to start with WhatsApp Business have yielded good results, so we will see a significant increase in this.

In short IPhone WhatsApp will have no ads yet. The big question that is still to be clarified now is whether it will be a multformatform app with an iPad or Mac version soon, as we have seen, it is much more complicated than the appearance of the in-app design because it will have to be restarted.

Via | WSJ

Leave a Comment