Netflix’s commitment to games and advertising is clearer than ever thanks to several changes that have taken place in recent times that turn the app into a platform that goes beyond watching movies and series.
[Los suscriptores extra en Netflix tienen menos ventajas, estas son las diferencias]
Exclusive mobile games have come to the app to stay, and it’s one of many value bets the company is making for the future, and in fact, they’ve announced they plan to add 40 new games throughout this anus.
the streaming platform never stops adding value to your subscription
Netflix continues its commitment to mobile games
We’ve talked many times before about the games Netflix is offering on Android and iOS for its paid subscribers, and if that list already includes such great titles as Twelve Minutes, a India which has seen some success on Steam, it looks like it will continue to increase throughout the year until it hits 100 titles.
The company also announced its collaboration with franchises like Ubisoft or UsTwo Games, the developers of Monument Valley that they will also launch the game’s sequel exclusively on Netflix, which already indicates the importance that the company wants to give to its games section.
Over time, we see how streaming services want to go beyond movies and series to differentiate themselves from their competitors, just as Amazon Prime Video has also done by offering live sports to its users. .
Netflix has gone all out on mobile games and tries to ensure that all mobile game fans see their subscription as a clear and direct source of quality, ad-free games.
The platform removed the possibility of sharing an account for free, and in return it did things like introduce a subscription – full of limitations – for less than 6 dollars and populate its catalog of games.
At first, these games were only based on the series and films of the company, but little by little they were able to look outside and develop in this direction, integrating adaptations of independent games for computers and even working with some developers to bring titles with more name to its section for games.
Millions of downloads, and counting
Already in the middle of 2022, the company’s games exceeded 13 million downloads, and this number has only increased with the arrival of new games that make it a huge catalog to choose from.
With more than 50 games currently, the platform is on the way to becoming a reference in terms of mobile games.
We must not forget that although some of these games are only a modified version for Netflix, there are many others which are exclusive to the platform and which you can only play if you pay an active subscription.
Eventually, this catalog of games will exceed 100 titles, and all these people who spend several hours daily playing mobile games will feel more and more attracted to the platform, where they can only watch movies and series, something that is no longer a novelty.
Now they can also enjoy quality games that can only be accessed as a Netflix user.
To do this, the company uses great hits from its catalog such as Stranger Things, but without trying to get three feet on the game mechanics and playing it safe, offering a great experience in general terms.
In short, it looks like not only are we not going to see Netflix back down on the issue of account sharing, but we’re also going to witness how the company becomes a benchmark in the mobile gaming industry.
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