The company is revising its organization and working methods

CD Projekt yesterday presented the group’s strategy for the coming years. After starting Cyberpunk 2077 A few months ago, the Polish company reviewed its copy of its development strategy. Indeed, many changes are to be expected.

Take on parallel development

The group decided to undertake a profound transformation. The first announced initiative is called RED 2.0aims to change the way the studio creates video games. Starting next year, CD Projekt will develop several AAA titles and extensions at the same time. In its previous operating scheme, it was more than six years between the release of the final episode of The Witcher and Cyberpunk. A timeframe that is far too long to capitalize on the strengths of both brands like the recall Pavel Zavodny

, CTO of the company:

We want to be sure that we can work with two global brands at the same time while ensuring the highest quality of our products. We focus on technological advances and aim to build diverse teams that combine different specializations and skills. These teams are also supported by a group of multi-project experts who, thanks to their expertise, can contribute to important aspects of development.

A large number of employees are required to manage several projects in parallel. For this reason, CD Projekt intends to step up its recruiting efforts and is looking for “Actively pursue merger and acquisition opportunities.The company took the opportunity to announce its merger with Digital landscapes, a studio in Vancouver that helped develop Cyberpunk 2077. The studio will be renamed CD Projekt Red Vancouver and will become the group’s new North American unit.

Focus on solo franchises by mastering communication

Everyone remembers the outcry over the lack of videos and presentations showing the studio’s latest production on legacy consoles. CD Projekt even had to apologize. The new plan includes shorter marketing campaigns

and an emphasis on gameplay footage and demos across all platforms. There are also plans to expand the franchise audience that isn’t just for gamers. This follows the announcement of an adapted series Cyberpunk 2077 in production with Netflix. Of course a working environment “durable and caringIs also part of the announcements of the day. The company, criticized for the working conditions of the developers and contradicting speeches, has no right to make mistakes anymore.

Another point raised was the core business of the studio. Known for their single-player AAA narrative role-playing games, the studio wants to focus on what made it famous. Adam Kicinski confirms that the future title of CD Projekt won’t be a multiplayer game

. In the past, several signs have pointed to a multiplayer AAA in the cyberpunk world. It won’t be. The aim is to favor the online dimension for all franchises rather than a single experience.

In addition, the man confirms the next-gen version of The Witcher 3 for the year 2021. As a second priority, shortly after the release of the ARG around the license, we can rightly hope that the window will be held. In terms of Cyberpunk 2077The focus is primarily on patches and fixes, followed by free additional content.

It is therefore the entire organization of the group that will be rethought by a more modern operation. Hopefully this will usher in a refresh for the company so that it can regain player trust and restore its image.