This month of January surprised with the announcement of the Purchase Activision-Blizzard by Microsoft for more than 60,000 million dollars. An acquisition of franchises with a long history and development studios which will enrich the Microsoft catalog and will also be a facelift for Activision-Blizzard, after the many scandals of its leaders who had marred the image of the company. But beyond the benefits that such a purchase entails for Microsoft, we are going to talk about the changes that this acquisition entails for the video game sector, especially for the gaming sector. in line
The return of forgotten franchises
Blizzard is one of the most successful companies in the video game sector, with a history marked by titles that focus on the multiplayer experience, a characteristic that has made them last over time, unlike other focused options. on a single player. But in recent years, Blizzard has focused on exploiting its most successful sagas and leaving behind the gems of the past. For example, Starcraft is one of the most popular strategy sagas of all time where space races are run to compete against others on a map, with multiplayer that competed against players alone or in teams. Unfortunately, players have lost interest in this franchise, partly due to the lack of content or the non-release of new episodes. Maybe with this new purchase, the forgotten deliveries will come back to life.
Strategy games have always been popular, although today they have less competitive impact than action-shooter titles. In this sense, the strategy genre has quite a few followers on both PC and mobile platforms. We find examples of free online games
A greater presence in sports
The sports They increase the interest of competitive video games, with championships that bring together the best professionals in the world. Such events were one of the great flaws of Microsoft, which with Activision-Blizzard titles will be able to increase its presence in its own festivals or those of others. Blizzard has many titles for such a task as Heroes of the Storm you Monitoring. Even if once again, due to poor management, they failed to captivate the public, who consider that the title is dead not to listen to the community.
Microsoft has a lot of work ahead of it to put big Activision-Blizzard titles back in the position they deserve. They have to reformulate their business strategy in the competitive arena to convince the players forever. With this, the sports they would gain in public interested in seeing real professionals. One of the main options is to enrich its catalog with attractive content, fostering a community that feels integrated and listened to by the company. Without a doubt, the purchase of Activision-Blizzard by the technology giant is good news, an opportunity to revitalize a company with quality titles, but which in recent years had sacrificed quality and freshness to obtain greater profits. Similarly, we hope they will revive beloved genres such as strategy and improve the sports with a living community.