The giant Take-Two Interactive withdraws the Hazelight Studio from exploiting the “It Takes Two” brand

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The giant Take-Two Interactive withdraws the Hazelight Studio from exploiting the “It Takes Two” brand

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The Eurogamer site has just announced that publisher Take-Two has appealed against the game’s makers It takes two. To prevent the registration of the trademark “It Takes Two”, The parent company of Rockstar Games took legal action from its makers even before the game was released, although it is clear that the Swedish studio was apparently unable to defend the name of its own work.

It takes two

A lost battle

Even if the Hazelight spokesman said he could not speak about the ongoing conflict, the outcome of that battle is no longer a secret. Hazelight has already given up the name of his successful game. after a document From the US patent office, the studio officially relinquished the “It Takes Two” brand on March 30, 2021, shortly after the publishing giant was appointed. Despite everything, the studio spokesman hoped for a solution to this dispute. At this time, Hazelight has declined to comment on the implications of this assignment.

Take-Two quickdraws in less than two

It seems that Take-Two’s lawyers have not been idle lately. If you believe Richard Hoeg, lawyer specializing in video games, the publisher has multiplied this approach. In fact, in the past three months, Take-Two has filed no fewer than 25 appeals.

According to Hoeg, this posture is not common:

By comparison, it takes six or seven years to go back to see such a high number of recourse from other video game companies. Take-Two is very, very aggressive.

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Whether it’s a Beijing-based company “Starrocks”, “Think Like A Rockstar” that publishes music books, or the many restaurants and other small businesses that have used the word “Rockstar”, no one seems safe from Take-Two’s his procedure.

David versus Goliath

If the video game giant doesn’t seem to have any difficulties taming its opponents, its image is still tarnished. In addition, when this news was announced, many voices were raised on social networks. After the outcry of the players after the presentation of the new-gen version of GTA and the disastrous remaster of the trilogy, not sure this story will help restore the publisher’s reputation.

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As for the Hazelight studio, its game “It takes two“Without a doubt, it won the unanimous vote of the press and the public. A real nugget, this game is certainly one of the most beautiful discoveries of the year. Nominated several times for the Game Awards 2021, it could well win an avalanche of prizes. That’s all we want him to do.

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