A new regulation ensures that virtual currencies can no longer be used to disguise the actual costs of in-game purchases.
The European Commission and National Authorities have introduced measures to protect children from harmful practices in video games.
The new rules forbid to use virtual currencies to disguise the actual price of in-game purchases.
This applies in particular to mechanisms that enable players to buy virtual currencies and then convert them into game content without the player clearly informed about the actual costs.
The aim of the measure is to increase transparency and to protect consumers, especially children, from unclear and potentially misleading business practices.
The Commission emphasizes that the new regulations offer better control and education for the players and promote fair and transparent pricing.
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