The next Apple glasses of augmented reality will be “Dream”, according to a renowned analyst!
Apple has explored the field of augmented reality (RA) for years, with successes and failures. Recently, it was reported that Apple had canceled his RA glasses project connected to Mac, which generated doubts about the future of the company in the company. Despite this setback, it seems that Apple has not abandoned its ambitions in this area and continues to work on the development of independent rate.
We weeks ago, Mark Gurman de Bloomberg reported that Apple had excluded the plans for an args product that would connect to his Mac for use and which represented another stage of the Atlas project. According to Gurman, the company canceled the program this week. The now canceled product would have seemed normal glasses, but would include integrated screens and require a connection to a Mac.
Apple rethinks its next augmented reality glasses
Despite the cancellation of the previous model, Apple continues to bet on augmented reality. According to Gurman, John Ternus, head of the company's equipment, has the vision of creation Revolutionary augmented reality glassesSimilar to the prototype of $ 10,000 that Meta presented last year and hoped to launch in 2027, the same year that Apple initially planned his smart glasses before canceling them.
Gurman also said:
They told me that Apple's long -term objective to make independent augmented reality glasses is still intact And that the company will continue to work on underlying technology (such as screens and silicon) to help a more viable device.
According to the sources cited by Gurman, Apple adopts a deliberate approach, focusing on the development of a really innovative and independent augmented reality experience.
Apple did not throw the towel with its augmented reality glasses
For Apple, cancel a project or take all the time you need to launch a product that meets your expectations is not something new. These are rather decisions for which he is known. Last year, the company canceled the Apple millionaire development project because after a decade.
While augmented reality is a niche that is still in its infancy and that Apple has the possibility of directing this industry in the future. By emphasizing innovation and quality, it is likely that Apple surprises us with a Prise of PR which exceeds our expectations.
The good news is that Apple continues to work in independent glasses, but as usual, will take time.
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