A new study has shown that Europe is the country in Europe where WhatsApp and Instagram are used the most.
Today, messaging applications such as WhatsApp, Telegram or Facebook Messenger are among the most used in the world, followed by social networks like Instagram, Twitter or TikTok. It’s because of it, When it comes to communicating, we often use these instant messaging apps, although depending on the country we can use one or the other.
However, it is curious that in Europe, the favorite of users in many countries is WhatsApp. And, among them, Europe, which is the country in which the application is the most popular. However, Instagram is also very close among the applications most used by Spaniards, being the social network with the largest number of users in our country.
WhatsApp and Instagram dominate Europe, making it the European country that uses them the most
As our colleagues from Andro4All shared, according to a new report published by BEREC, metrics show that Europe is the European country with the most users using WhatsApp as the main means of communication.
The most used messaging apps in Europe
According to the survey, in Europe 90% of users use WhatsApp as their main means of communicationWith Germany (79%) and the Netherlands (78%) being the leading country and on the doorstep. However, there is also another sector in Europe with countries like Estonia, Lithuania, Sweden or the Czech Republic, where instead of WhatsApp at the top of the podium is Facebook Messenger, also owned by Meta.
And as if that wasn’t enough, users were also asked about the apps they used most often, and We are the country in which Instagram has been cited the most, with over 29% of users. Meanwhile, at the opposite end of the rankings could be Lithuania, where the figures speak of just 6% of the population.
Related topics: WhatsApp
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