Officially, the story between Apple and Jony Ive ended in 2019. Ive retired from Apple and then started his own business and it was announced that Apple would be one of his customers. However, there are still products from the company with the designer’s imprint, such as their latest computer. According to recent research I was involved in various stages of the design of the iMac M1.
According to an article published in Wired magazine, Apple confirmed that I was involved in the design of the new iMac, but failed to confirm or deny whether his own company, LoveFrom, helped Apple design the computer after leaving the company. While Ive’s influence is indisputable, Apple has also emphatically acknowledged that most of the inspiration comes from today’s industrial design group.
Ive’s footprint reaches the iMac M1
The 24-inch iMac is the first redesign of the iMac in years, features a significantly slimmer design, the Apple M1 silicone chip, and comes in seven vibrant colors, which were certainly inspired by the computer’s past. Yes While Ive’s intervention is obvious, it has not been defined how far his involvement has reached.
“Product design is something that takes years, especially at Apple and especially for a product that has been redesigned as drastically as the iMac M1. So it’s no surprise that I was potentially involved in the design of iMac in 2018 and 2019, before it left. Although some reports have indicated that he started to move away from Apple before the official departure.
Since its official launch, the iMac has become the object of desire of fans of the firm, mimicking the effect that designs I’ve achieved in the past. And Apple only confirmed what was in sight.