Netflix announces a new price increase, fortunately in territories where USA is not considered
A new increase in Netflix subscription prices is announced in a letter addressed to the company's shareholders. In question, This is a dollar increase of $1, $2, and $2.50 in their plans standard with and without advertising, in addition to the premium plan. Fortunately, there is nothing to worry about since this increase will not happen in USA. The increase was expected since the same company announced it late last year.
This is the new increase of Netflix from 2025
According to the document proposed to shareholders, the increase will occur in the United States, Canada, Portugal and Argentina. The reason for this increase is that “will allow investment in new programs”. The objective is clear: “reinvest to make Netflix even better”. This increase occurs when Netflix announced an incredible level of profits in the last quarter of 2024 adding nearly 19 million new subscribers during this period. There are now 302 million subscribers worldwidetranslated into $10.250 million.
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The last time an increase occurred in these territories was in October 2023 accompanied by a suspension of the basic package with advertisements which later returned to the price of $6.99, according to information from 9to5Mac.
The packages and their new prices below:
- Standard with announcements: Full HD (1080p), downloads and views on two devices per $7.99 per month
- Standard without advertising: Full HD (1080p), downloads and views on two devices, possibility to add an additional member per $17.99 per month
- Prime: 4K (Ultra HD) with HDR, downloads on six devices, views on up to four devices at once, ability to add two additional members per $24.99 per month.
These are the prices in USA currently
- Standard with advertisements: 6.99 dollars per month
- Standard without advertising: 13.99 dollars per month
- Premium: 19.99 dollars per month
In the case of USA, the last increase in Netflix took place in October 2024 and before that, in October 2021. It's been a long time without getting a raisewhich surely caused subscribers to take it with caution. How much are the increases in USA? They were at 1, 1.49 and 2 dollars.
Analyzing the issue of streaming subscriptions in USA, the latest data is that Netflix shares a 24% market share with Amazon Prime Video. Apple TV reached 6%, occupying fifth position. It's a matter of time to have a new report and see if the changes implemented in terms of pricing have had an impact on this data.
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Once these price adjustments have been made We don't think we'll have to announce an increase for a long time.not for at least two years.
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