Adding content is not the only way for a streaming platform to win subscribers. In fact, go further and look for means of Surprise or improve the user experience It is a great asset. Netflix is a good example, because it recently improved its subtitles system or added a very special game on the occasion of the last season of “Black Mirror”. It is now time to renovate the user interface.
If you are a user of this platform, you will be more than used to your interface, it doesn't matter whether on Android TV or from a smartphone. This is clear and does not work badly, but it has certain points where there is a margin of improvement. Precisely because of this, The platform announced a overhaul of its interface That, when you arrive, you can improve (and many) the experience of your subscribers.
A new clearer interface that will soon arrive
No matter where it happens: a substantial change in an interface is something to get used to it. This is something that happens when an application changes or in an operating system and, of course, You need an adaptation time. It is likely that this remodeling of the Netflix interface requires it, but it is accompanied by very interesting changes that we probably kiss with pleasure.
The first of these modifications will be visible when searching for content. Now, each film or series will appear in the interface of A larger, clear and direct for the userMore in the center of the screen and without distractions. In addition, we can also see small messages in the content as an “winning price of an Emmy or” 1 series in series “, all without having to enter the content file in question.
Another of the big changes in this overhaul that we have with regard to the “research” and “my lists” sections. These were located on the left panel of the screen, somewhat hidden. The new interface radically modifies it and places all sections (including these) At the top of the screenvisible at all times.
Another changes will be linked to the recommendations given by the platform. With change, These will be more consistent with current interests That we show, both when choosing what we see and evaluating whether the content we love or not. This change, which goes beyond the visual, is interesting if it works well and not in “invasive”.
These are the most notable changes that we can see in the version of the Android TV application, Although changes also arrive for the mobile version. There are two: a generative AI to be able to do more natural research (she will arrive in beta in iOS) and a food Vertical with clips to discover the content of the platform.
When will all these changes arrive at home? Netflix has not given a specific date for the moment, although a window He will arrive in “The next few weeks or months”. What is clear is that these changes in the interface are very interesting and pro-user, which makes the experience clearer and putting all the content more accessible.
Imagen | Netflix
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