YouTube continues to innovate its platform with proposals for mobile phones that allow you to continue playing videos without stopping. He has now started testing with a series of TV channels with advertising similar to Freevee and Pluto TV.
[YouTube la fastidia con sus nuevas reglas y tu youtuber favorito va a sufrir por ello]
YouTube with its own TV channels
The Wall Street Journal reported that in the third quarter of 2022, advertising revenue reached $7,100 million
A figure that emboldens the streaming platform to do the right tests with these television channels that would offer exclusive content for his millions of followers all over the planet.
Of course, this contributed figure would increase thanks to these TV channels, via Pocket-lint. From WSJ it is explained that these tests are already in progress
not the first which launched exclusive content of this type, since Amazon’s Freevee is the best example, but there are also others such as Tubi and Pluto TV which have shown great demand from millions of users.
Even YouTube would be for the work of cut a large percentage advertising revenue from this new “hub” of TV channels, similar to what has been done with content creators.
There are numbers, the 55% of ad revenue would go to businesses responsible for providing the content, although none of those who would be part of this new YouTube initiative were named. An important leap for the platform that could distinguish it from the competition and thus offer even more value to all the content that is generated from its streaming.
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