Apple sold over $500 million in the first weekend of the Apple Vision Pro launch!
The announcement of the Apple Vision Pro at WWDC 2023 has piqued the interest of the tech community and rightly so. However, the high price of the device had been recognized as its weak point, during any projection on sales behavior. But just Four days after the start of pre-orders, the Apple Vision Pro has seen successful reservations.
Apple expert and analyst Ming-Chi Kuo followed up on the projection he made last week when the company revealed the product’s official release date and bet that The first units would sell quickly. This Monday, Kuo released a report in which he declared that “Apple sold between 160,000 and 180,000 Vision Pro units during the first weekend of pre-orders.”
The Apple Vision Pro repeats a phenomenon in the company
The figures shared by Kuo show that Apple’s plan went according to estimates or even exceed it, since previous reports indicated that 400,000 units were expected throughout 2024.
Based on available information on booking success, Apple could have sold for $500 million. For comparison, Apple sold about 270,000 original iPhone units in the first two days and a million units of its follow-up iPhone 3G.
As the days pass for the start of the Apple Vision launch in the United States, those with the bitten apple continue to reveal details. So, we saw the first official announcement of the Vision Pro, “Space Games” and over 150 3D movies that could be played on the device and experienced some of the professional uses it could enjoy.
Yes, the Apple Vision Pro is a $3,500 product, but at least this generation was designed for an exclusive niche, willing to fund this new thing.
Initially, Apple Vision Pro will be available in the United States and the launch outside of this market is expected to take place shortly before WWDC 2024.
Meanwhile, those in Cupertino are fine-tuning the logistics and supply details that will be essential to bring the Apple Vision Pro worldwide and thus continue the expansion of the product with which they have decided to introduce the “era of spatial computing”. “