The number 13 still evokes bad feelings in many cultures, being associated with bad luck in general; This is the reason why in Formula 1, for example, traditionally no car had the number 13, until the Venezuelan driver Pastor Maldonado decided to break with this tradition.
[El nuevo Xiaomi 13 Pro ha sido filtrado, nuevo diseño con un conjunto de cámaras gigantesco]
It’s also hard to find products associated with this number, even in an industry like technology. Sometimes, some brands even go so far as to “skip” the number, even if it is the one that hits; in others they try to avoid it if possible, as happened with Samsung, which made the jump from Galaxy S10 to Galaxy S20, avoiding launching a mobile with this number. There were also rumors that Apple might skip the iPhone 13, although these were ultimately unconfirmed.
The Xiaomi 14, the surprise
Now Xiaomi could make the same decision. It is expected that in the coming weeks the Chinese company will present the Xiaomi 13, the new generation of its flagship range of which much is expected. But in some markets at least, that won’t be the name it will be known by, and it would actually arrive as the Xiaomi 14.
The rumor arose from some photos published on the Weibo social network, showing mobile boxes with the “Xiaomi 14” logo, which would have already been distributed to be launched shortly after the presentation. If it were just that, you’d think it was a well-done ‘hoax’, but you have to add another leak, in this case the phone’s info screen, which indeed displays the name Xiaomi 14.
The Xiaomi 14 would be the name that the new mobile would bear in China and possibly in other countries of the world, those in which market studies have shown a rejection of the number 13. However, superstition should not be the real reason after that. decision.
Recordemos que el nuevo móvil de Xiaomi estrenará la nueva versión de su capa de personalización, MIUI 14. Todo indica que será una actualización muy importante, y Xiaomi ya ha empezado la campaña de marketing prometiendo que será un sistema mucho más ligero y rápido. Puede que sea un cambio tan grande, que merezca la pena incluso cambiar el nombre del móvil para ello.
En efecto, de manera algo confusa, el número de MUI y del móvil normalmente no coinciden; el Xiaomi 12 llegó con MUI 13, por ejemplo. Al cambiar el número del móvil, Xiaomi puede asociarlos mucho mejor con cada lanzamiento. Por lo tanto, puede que sea una simple decisión de marketing, aunque el miedo al número ‘maldito’ posiblemente haya tenido algo de peso en esta decisión, si finalmente se confirma.