About to turn 11, nothing stops the game developed by SYBO!
The story of rebellious and creative teenagers continues to appeal to mobile gamers. As its own developer SYBO shared, Subway Surfers saw phenomenal growth in 2022because it was the “most downloaded mobile game”, exceeding 4 billion downloads worldwide.
Set to celebrate its 11th anniversary in May and about its latest World Tour update, the game has 4 billion downloads across all operating systems and in record time. As of 2020, it already had 3 billion downloads.
Subway Surfers surpasses its first decade with a new record
Regarding this record, SYBO CEO Mathias Gredal Nørvig shared during the Game Developers Conference 2023:
After more than ten years in development, we are beyond proud of our team at SYBO for reaching this milestone of 4 billion downloads and grateful to our global community of surfers who have stuck with the game along the way. 2022 was a landmark year for Subway Surfers as it was named the most downloaded mobile game, and this year we plan to give fans new ways to interact with IP.
To explain the statistics that indicate that he has 20 million daily active users and over 150 million monthly active usersthe developer says it has focused on delivering fresh content, consistent updates, and robust engagement strategies.
Among the strategies mentioned, successful social media campaign which helped Subway Surfers’ content go viral on TikTok, where last year they added more than 31 million monthly views. In addition, they conquered other platforms such as YouTube, where they received 320 million visits.
Most downloaded
This well-known game focuses on mischievous surfers trying to escape a grumpy inspector through train tracks. Undoubtedly, it is a fun game that combines beautiful colorful elements and HD landscapes. According to Sensor Tower’s “State of Mobile Gaming 2023” report, Subway Surfers was the most downloaded mobile game of 2022, followed by Free Fire, Stumble Guys, Roblox, and Ludo King.
For Apple users, Subway Surface also has its own version for Apple Arcade where it promotes more great adventures.