At the end of December, Android Automotive was updated to become a more efficient system and thus improve the experience with Google applications, but what is now announced by Google will completely transform the driving experience when interacting with the assistant in the car.
He new automotive AI agent from Google Cloud This follows the same path as AI agents, which will be another trend of this year and which became known throughout the previous year; a more complete artificial intelligence capable of performing multiple operations to transform the experience of mobile phones from brands such as Google, HONOR or Samsung.
The Automotive AI Agent platform arrives with the promise to offer natural conversations and reference information in the interaction with users when they drive their vehicle.
The first of these is the new Mercedes-Benz CLA that in its guts the next generation MB.OS operating system with the updated MBUX virtual assistant is available. And in fact, when the German automaker announced it at CES in 2024, it never specified which LLM (broader language model) it would use.
The current MBUX voice assistance system, which manages around twenty commands with “Hey Mercedes”, now includes the results offered by OpenAI's ChatGPT and Microsoft Bing, although it It is not a conversational platform like the one that Google Cloud will offer with Automotive AI Agent.
Mercedes-Benz's proposal is not only to integrate Automotive AI Agent into its new model, but plans to update previous models who have a voice assistant. The only thing that currently remains a mystery is the possible models that would be updated.
The new MBUX virtual assistant will be characterized by four personality types: natural, predictive, personal and empathetic. According to Google, it will be able to ask the user for additional information to provide the appropriate data when driving their new Mercedes-Benz model.
AI Agent will be responsible for giving Points of Interest Google Maps, offer the best restaurant reviews of the region, give all kinds of recommendations and even follow conversations centered on a subject.
The tech giant announced on its blog that MBUX Virtual Assistant will offer users near real-time information about updates received by Google Maps and will know how to manage complex dialogues to offer an assistant on the road with whom you can converse naturally.
The technology that the new Mercedes model will have uses Gemini and works with Google Cloud's Vertex AI development platformdesigned primarily to help companies with the artificial intelligence experiments they want to integrate into their products.
According to The edgethe same Sundar Pichai, CEO of Google, said: “this is only the beginning of how agent capabilities can totally transform the automotive industry.”
