A few hours before the live presentation of the new Mercedes W15, WhatsApp announced its alliance with the German brand from your account on X (formerly Twitter). A surprising collaboration highlights the use of one channel as a very close and striking way to reach millions of people around the world.
WhatsApp channels arrived last year so that Mark Zuckerberg himself could use his account for the announcement, and thus it would be a space where the most important brands and companies They can be in closer contact with their subscribers.
Even football teams have encouraged networks to start their own channels; This way it is very easy to approach fans and pass photos of the locker room, of the next match
What is curious about this announcement is that WhatsApp, from its official account on X (formerly Twitter), posted a tweet with the link to the Mercedes channel where you can enter to see a photograph showing the invitation to the presentation.
And it will only be tomorrow that Mercedes AMG F1 Team, via its official WhatsApp channel, will present to the new car that will participate in the new season of the F1 championship; which moreover will have to face the new Ferrari SF-24 also presented a few hours ago and the AMR24 of Fernando Alonso.
when privacy matters most đź”’ @MercedesAMGF1The 2024 car is revealed for the first time on 02/14/24 on their channel https://t.co/Xkz4IKgGjD pic.twitter.com/4Mrh3YXse9
– Whatsapp whatsapp) February 13, 2024
WhatsApp also took the opportunity to brag about the importance of privacy in your tweet and where you can even see the use of the padlock emoji. Of course, taking advantage of the appeal that Mercedes currently has and that it exercises through its official channel is a total benefit for the interests of the chat application owned by Mark Zuckerberg.
A GIF image is also present in this tweet in which you can see Toto Wolff, CEO of Mercedes, next to the new F1 covered in canvas. Another interesting detail is the “Built Privately WhatsApp”, which can be read on the same canvas to once again emphasize the importance of privacy for the American company.
A surprising announcement to be a new channel to communicate the presentation of an F1 car and which other brands and companies will surely imitate; especially due to the great popularity of an application that half the country has installed, as we could say, right here in Europe. Below is the link to the Mercedes AMG F1 Team channel on WhatsApp.
- Official Mercedes AMG F1 team channel on WhatsApp
This may interest you
Follow topics that interest you