Modern televisions have come a long way in recent years, thanks to technologies like OLED panels that deliver superb picture quality, and systems like Google TV that offer access to all of our favorite streaming services and features. smart. The bad thing is that they are usually expensive and not available to many people.
Free TVs in exchange for ads
What if the solution was to imitate what companies like Google or Facebook are doing, offering free services in exchange for displaying advertisements? Apparently in the United States they are already considering it. As Lowpass has confirmed, a new startup intends to give away TVs to anyone who asks for them; the only condition is that in addition to the TV, you must connect a second screen which will constantly display advertisements.
The company, Teevee Corporation, is the new venture of Illya Pozin, co-founder of Pluto TV, a streaming service that stands out for offering free content with ads. In Europe, it offers series such as “Alaska y Mario”, as well as classics such as “Charlie’s Angels” and “South Park”. In addition to on-demand content, it also offers live TV, with programs airing at certain times like a traditional TV channel.
Pozin must have thought he could apply the same product philosophy to a physical product, and so “Telly” would be born, a service that describes itself as “The greatest thing to happen to television since color television”.
According to the leak, Telly would offer access to a 50-inch TV completely free, which we could use however we wanted. The product key sits on a much smaller second screen that would display advertisements as well as messages and information like the weather or sports scores.
The second screen would be as high as a smartphone, but it would take up the entire width of the TV, and it would be pre-installed at the bottom; In this way, if we turn on the television to see anything, the lower screen will also turn on and show the advertisement. Hopefully safeguards will be included to prevent users from being able to use the TV without that second screen turning on, of course. Maybe that’s why the TV isn’t really smart, perhaps to prevent users from “hacking” it; smart apps and features will come from an external device like Amazon Fire TV.
Although at the moment the service is not official and it is not known in which countries it will be available, it is surprising that something similar is being considered. It shows the extent to which users have accepted the need to see advertisements to reduce the price of a product, or directly make it free. The question is: if this product was released in Europe, would you sign up or would it be too much trouble?
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