At the end of the year, several news emerged which showed that 2025 will be very interesting for the Cariz which can take augmented reality glasses, not only because Google wants to compete with Apple's solution, but because there are other not so well known players who also bet on this type of accessories. Now Google would be about to close the purchase of a to start up call Adhawk Microsystems Inc.
This to start up He designed one Eye monitoring technology This would be part of Google's intentions to launch new accessories dedicated to an augmented reality and therefore to enter directly into a market that is flourishing, and in which Meta has left a certain advantage because it was associated with Ray-Ban for the distribution of glasses whose use is improved thanks to the capacity of AI during environmental recognition.
The technological giant would be about to conclude the sale of to start up Canadian by $ 115 million According to nearby sources and includes $ 15 million in future payments according to Adhawk, certain performance objectives have been achieved, although the source of the news has not wanted to be cited because the agreement has not yet been announced.
According to BloombergYes, the agreement would be about to finish this week, although there is a margin that it would not be closed to be in the last talks to finalize every detail. The two parties remain silent and even a google spokesman has closed to make a statement on this subject promising agreement This would put Google in a good position to enter this market.
Adhawk was founded in 2017 And has created all kinds of hardware and software dedicated to eye monitoring or eye monitoring. In fact, it has developed glasses called Mindlink and offers its technology to third parties so that their devices can determine where user search.
Adhawk
The free android
THE to start up It was made with a name in this segment because of its technology capable of Analyze cornea and students Users faster than the sensors of their competitors, Google's interest is therefore obvious to obtain basic technology for possible glasses with an augmented reality which allowed it to compete directly with those of the finish line or any other competitor who wishes to enter this interesting segment.
And not only does it stand out in this regard, but because Adhawk technology uses components that They are very effective energeticallyThese two aspects were therefore crucial for Google to contact a vital technology for augmented reality glasses which generally do not have significant battery capacity. Remember that even the objective was at the origin of the purchase of the to start up And he received investor capital such as Samsung Electronics Co., Intel Corp., HP Inc. and Sony Group Corp.
Apple's vision has stood out for its eye surveillance technology to differentiate itself as the objective, so integrating it into future Google glasses, and more when the technological giant already has its history of development of this type of glasses when it has launched its glass more than 10 years, it could Locate it in a determining position be one of the key players in the coming years.
Just in December of last year, Google presented its new operating system called Android XR which will be used in the SAMSUNG terminal and other devices that will draw a future in which the types of meta-ray-ban which seem to adapt more to users for their slight weight, their aesthetics and to be able to take advantage of some of the most attractive functions of generative artificial intelligence.
In fact, in the Spanish interview – omicrono with Sameer Samat, president of the Android ecosystem in Google, Android XR was one of the important problems and in which the technological giant is centered to transform this type of accessories into one of the most interesting for years to come.
