game news A few months after Stadia shut down, if we are to believe this leak, Google could be shooting back!
Google’s cloud gaming platform called Stadia, which launched with great fanfare in 2019, has not been able to establish itself. A shaky business model, broken promises and the competition already established in the industry are to blame. According to a recent leak, all is not lost for the web giant.
Stadia: from ambitious project to failure
We’ve been wondering for a long time Why Google Hasn’t Tried the Video Game Adventure. The company had all the prerequisites, a solid infrastructure and, above all, a central location on the Internet. After many rumours Google announced Project Stream, which later became Stadia. During the presentation. We discovered that the idea was to offer a cloud gaming platform that could be accessed from a computer, smartphone or TV via Chromecast. The idea was promising and the first feedback seemed positive. However, Stadia will never catch on.
First, Google had no direct experience with video games, which forced the company to go public. And this is where the problem arose, since Google offered a subscription-based service The players had toexcluding games provided as part of the Pro subscription at no additional cost, Put your hand in your pocket. An economic model that has cooled part of the public, qui had before a Game Pass that was taking up more and more space. The introductory catalog was also quite small and the promises of big, exclusive, homegrown games through a studio set up for the occasion were not enough.
From 2021 the sail was reduced and the concern became very concrete when Google announced the end of development and downsizing of first-party games by Stadia Games and Entertainment. In September 2022, and after letting the ship carry the wind, Google formalized what everyone expected: namely the upcoming closure of the service. It is because of that In January 2023, the Google Stadia servers were shut down, just over 3 years after its launch. Google has started, canceled or stopped many projects, and one can well imagine that there will be more to come.
Google back in gaming? This serious rumor makes it believe
Stadia’s closure seemed to wipe out Google’s gaming ambitions, but a leak suggests the brand could return to gaming very soon. Discovered by The Wall Street Journal and submitted by Cassim Ketfi For Frandroid, this leak suggests that Google would be conducting testing a cloud gaming service called YouTube Playables. To this end, invitation emails were sent to a number of Google employees play directly to a kind of brick breaker called Stack Bounce by visiting a YouTube page.
Sound familiar? That’s normal, because it is like that one of Stadia’s big broken promises. Instead of competing with Sony, Microsoft and Nintendo, Google instead sought Strengthen YouTube Live’s position over Twitch by allowing viewers to quickly discover the games broadcast live. At the moment it is impossible to know if this project will become commercial and if major titles will allow it to work, but Google doesn’t seem to have given up on gaming completely according to this new information.
