It’s just another normal day in Hollywood, as Mattel has announced a partnership with Jennifer Lopez’s Nuyorican Productions for the Bob the Builder movie.
Via The Hollywood Reporter , the official synopsis for the animated feature reads: “When Roberto ‘Bob’ travels to the charming island of Puerto Rico to work on a major construction job, he explores the issues affecting the island and goes deep into The implications of these questions are explored. Bob’s journey will celebrate the vibrant and colorful textures of the Latin Caribbean countries and their people.” Anthony Ramos (“In the Heights,” “Transformers: Beast Rise”) will star as the eponymous character Dubbing.
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Perhaps the coolest news is that animation studio ShadowMachine (which produced Guillermo del Toro’s “Pinocchio” and “Bojack Horseman”) will “team up with Lopez, Elaine Goldsmith -Thomas produced with Benny Medina for Nuyorican”. Ramos, who leads the yet-to-be-fully-assembled cast, will also serve as producer. ShadowMachine’s involvement could mean a return to the stop-motion animation style of the original series.
Bob the Builder has gone through some substantial creative reinventions over the years, the latest coming after Mattel acquired the IP in 2011, which spawned a new animated series, so this is just another take on this fascinating character. A walk in the neighborhood.
After Greta Gerwig’s Barbie grossed more than $1.4 billion worldwide and was nominated for eight Oscars, including best picture, Mattel has been aggressively leveraging its more well-known products. Movie promotion. Among the many tentative projects we can see are the much-loved Ken spin-off and the Barney movie starring Daniel Kaluuya.
