Alex Calvin, Wednesday, March 3, 2021, GMT
Games make almost as much money as videos and music combined.
More than 85% of the money is spent on video games A large number of digital products were purchased in the UK market last year.
According to data from the Entertainment Retail Association found by GamesIndustry.biz, the data shows that 85.4% of consumer spending on games is spent on digital games. In total, the gaming industry’s revenue was 4.4 billion pounds, an increase of 17.7% year-on-year.
Games account for 48% of entertainment spending (£7.8 billion), which means that the medium generates almost as much revenue as video and music combined. There is only about 500 million pounds between the amount of money games brought in and the amount of videos and music produced. This may sound a lot, but to be honest, it’s very close.
Of the total revenue of 4.4 billion pounds, 645 million US dollars were used for boxed products, an increase of 7.2%, while 3.8 billion pounds was used for digital products. A year-on-year increase of 19.7%.
ERA boss Kim Bailey said: “The entertainment market without the coronavirus is already grow ing, but due to the lockdown, many leisure industries have been shut down. Music, video and games are in the right place at the right time,” ERA boss Kim. Bailey said.
The organization also reported that smartphones are the most popular hardware for playing video games, with 34.7% of consumers using mobile devices, while apparently 47.7% of gamers use Steam to download games.
Not surprisingly, games are very popular in 2020 because the government tells us to spend most of the year indoors to prevent some kind of viral pandemic. ERA reported in August 2020 that some of the most popular games so far this year are FIFA 20, “Call of Duty: Modern Warfare” and “Grand Theft Auto V”.